How Polar Loom Operations handles your information
This Privacy Policy describes how Polar Loom Operations (“we”, “us”, “our”) collects, uses and protects information in connection with your use of the website https://polarloomoperations.com (the “Website”). The site is intended for adult visitors located in Great Britain.
1. Who we are
Polar Loom Operations operates an independent comparison website that highlights selected UK-facing online casinos and related services. We do not operate any gambling platform ourselves and we do not hold customer gambling accounts.
If you have any questions about this Privacy Policy, you can contact us at:
Email: support@polarloomoperations.com
2. Information we may collect
The information we collect about you depends on how you use the Website and how you choose to interact with us. Broadly, we may collect:
2.1 Information you provide to us directly
- Contact details – such as your name and email address if you contact us via our contact form or by email.
- Message content – any information you choose to include in your message (for example, feedback about the site).
2.2 Information collected automatically
When you visit or browse the Website, certain information may be collected automatically by standard web technologies. This can include:
- IP address and approximate location (country or region).
- Browser type and version, device type and operating system.
- Pages viewed, referral URLs and general usage patterns.
- Date and time of access and basic error logs.
This information is generally used in aggregated form to maintain and improve the Website, detect technical issues and understand overall usage.
2.3 Cookies and similar technologies
The Website may use cookies or similar technologies to support basic functionality or analytics. Cookies are small text files stored on your device when you visit a website.
Depending on your browser settings, we may use:
- Strictly necessary cookies – required for core site functionality and security.
- Performance or analytics cookies – to understand how visitors use the Website in aggregated form.
You can usually manage or delete cookies via your browser settings. If you block certain cookies, parts of the Website may not function correctly.
3. How we use your information
We use the information described above for the following purposes:
- To operate, maintain and improve the Website.
- To respond to enquiries or messages you send us.
- To monitor general usage and performance (for example, visitor numbers and page views).
- To help detect and prevent abuse, fraud or security issues.
- To comply with legal obligations where applicable.
4. Legal bases for processing (UK and EU visitors)
For visitors in the United Kingdom and the European Economic Area, we rely on the following legal bases under applicable data protection laws (such as the UK GDPR and EU GDPR):
- Legitimate interests – for processing necessary to operate and protect the Website and understand general usage, provided that our interests are not overridden by your rights and freedoms.
- Consent – where we rely on your explicit consent, for example in relation to optional cookies or where you choose to provide specific information via a contact form.
- Legal obligations – where processing is required to comply with applicable laws.
5. How we share information
We do not sell your personal information. We may share information in limited circumstances, for example:
- Service providers – with third-party providers that help us host the Website, perform analytics, maintain security or send communications on our behalf.
- Legal and regulatory – if required to do so by law, regulation or a valid legal request (for example, from a court or regulatory authority).
- Business changes – in the event of a reorganisation, merger or similar change, where permitted by law.
Where we use third-party service providers, we aim to ensure that appropriate safeguards are in place to protect your information.
6. Third-party links and gambling operators
The Website contains links to third-party websites, including online casinos and other services. These websites are not operated or controlled by Polar Loom Operations.
When you click a link to a third-party site, their own privacy policies, cookie policies and terms will apply. We recommend you review those documents carefully, as they may differ from this Privacy Policy.
7. International transfers
The Website may be hosted, or certain services may be provided, from locations outside the United Kingdom or the EEA. Where personal data is transferred internationally, we aim to ensure that appropriate safeguards are in place, such as standard contractual clauses or equivalent measures, in accordance with applicable data protection laws.
8. Data retention
We keep personal information only for as long as it is reasonably necessary for the purposes described in this Privacy Policy (for example, to respond to your enquiry or maintain security logs) and as required by applicable law.
When information is no longer needed, we will take reasonable steps to delete it or anonymise it.
9. Your rights (UK and EEA visitors)
Depending on your location and subject to certain conditions and exceptions, you may have the following rights over your personal data under applicable data protection laws:
- The right to access the personal data we hold about you.
- The right to request correction of inaccurate or incomplete data.
- The right to request deletion of your data in certain circumstances.
- The right to object to certain types of processing, or to ask us to restrict processing.
- The right to withdraw consent where processing is based on your consent.
- The right to data portability, where applicable.
To exercise any of these rights, please contact us at support@polarloomoperations.com. We may need to verify your identity before responding to your request.
You also have the right to lodge a complaint with your local data protection authority. In the UK, this is the Information Commissioner’s Office (ICO).
10. Children’s privacy
The Website is intended for adults aged 18 or over. We do not knowingly collect or process personal data relating to children.
If you believe that a child has provided personal information to us via the Website, please contact us so that we can review and, where appropriate, delete that information.
11. Do Not Track and similar signals
Some browsers offer “Do Not Track” or similar settings. There is currently no widely agreed standard for how websites should respond to these signals, and the Website may not respond to them. You can still manage cookies directly via your browser settings.
12. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements or the Website. The “last updated” date below indicates when this policy was most recently revised.
Significant changes may be highlighted on the Website where appropriate. Your continued use of the Website after any changes become effective will mean you accept the updated Privacy Policy.
13. Contact
If you have any questions about this Privacy Policy or how we handle your information, you can contact us at:
Email: support@polarloomoperations.com
Last updated: 19 November 2025.